IMAX @ SM Lanang is believing

I was one of the official DavaoBloggers invited to attend the Blessing and Ribbon-Cutting Ceremony of SM Cinema Lanang and experience how fun it is to watch IMAX Lanang.
Upon entering the theatre, I received a set of popcorn and a choice of softdrink or orange juice and also my pair of 3D eyeglasses. The theater can cater 466 seats and the screen are so large it extends beyond your peripheral vision, making me feel at the center of the action. They are several times larger compared to the screens in conventional theaters. 

Some IMAX screens, like the one at IMAX Mall of Asia, stands eight stories high-allowing it to display larger that life 2D and 3D images. On top of the very large image-display, the images are also of crystal-clear quality. 

The IMAX sound is producing an enhanced depth and clarity such a very realistic sound. 

3D Glasses
3d glasses are wide and big enough for my face. I keep on adjusting the glasses because it keeps on sliding on my nose.

The movie that was screened to the guests and press was the "The Avengers". The movie that's best to watch on the IMAX screen.

IMAX 3D Technology 
The 3D Imax experience is superb! The powerful cameras, special projectors, gigantic screen, steeply raked seats. The combination of these different technological innovations enables IMAX to deliver an immersive movie-watching experience. In the IMAX theatre, I'm not just a mere spectator, I become part of the movie.

SM Cinema, the country's leading film exhibitor, is the exclusive distributor of IMAX in the country. Currently, it has five IMAX Theaters-IMAX North Edsa, IMAX Southmall, IMAX Mall of Asia, IMAX Cebu and the newest IMAX Lanang.

Dabawenyos will enjoy watching films like Under the following IMAX originals for 2012
* Under the Sea
*Dinosaus 3D
Digital IMAX originals for 2013
*Deep Sea
*Born to be wild
* To the Arctic
IMAX Movies for the last quarter of 2012
*Flying Swords of Dragon Gate
*The Hobbit: An Unexpected Journey
IMAX Movies for 2013
*Hansel and Gretel: Witch Hunters
*A Good Day To Die Hard 5
*Oz: The Great and Powerful
*Jack the Giant Killer
*G.I. Joe 2: Retaliation 3D
*Man of Steel
*300: Battle of Artemisia
* Ender's Game
* The Hobbit: There are Back Again

To know more about the company, visit SM Cinema's website at To connect with IMAX on Facebook, follow and like them on

IMAX Media Press Kit from SM Lanang 


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